In our opinion, strategic planning and the development of an optimum business plan are key to the success of any company. The doctrine of modern management and strategic planning include:
- The company's mission statement
- Design master marketing strategies and goals
- Design flexible mid and long-term financial business and operating plans (for the next 3-5 years) based on the master strategies and goals of the company this will be come the base for preparing the annual budget in order to maximise the utilisation of available resources.